"Network Marketing and The Internet, With The Congruent Cs, It`s A Lifestyle"

Congruent Cs A Simple, Powerful Discipline for Success

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The "Congruent Cs" is a discipline for success that centers on five words, each beginning with the letter C. If you are congruent—in alignment—with this five-word discipline, you will succeed in network marketing; if you violate any one or more of them, you will not.

William James, the famous Harvard psychologist, observed that ten percent of all people have the courage to take the risks necessary to achieve their dreams network marketing. The other 90 percent find reasons, excuses, and justifications for why their lives aren't working out very well. Success requires a willingness to take risks, and that willingness is rooted in…

Clarity is defining what you want your success to look like in every aspect of your life. What will you gain when it is actualized? What are the ongoing rewards you experience in the process of accomplishing it? What meaning does it hold for you? Clarity is a source of power and inspiration that fuels the perseverance you need to stick it out through the tough times. Henry Ford said, "Failure is the opportunity to do it again more intelligently." This is more true in network marketing Clarity of vision is more powerful than the temptation to give up. Without it, chances are that setbacks or failures will become an irresistible temptation to quit. Here is a statement of vision for my business, Beyond Boundaries: "Beyond Boundaries is prosperous. Well-known in the network marketing industry, I employ facilitators that present our programs worldwide. My book, videos, workbooks, and audiotapes are in demand. I'm published in international business journals. I'm profiled on TV and radio and in print. I have a speakers' bureau that books my dates and a staff that takes care of all business details. Beyond Boundaries provides free seminars to inner city youngsters and makes a positive difference in the world." Here is a personal statement of meaning that supports this vision: "I experience meaning in my life through connection, creativity, autonomy, humor, competence, attention, high drama, variety, and learning." This Statement of Meaning, combined with my Clarity of Vision, provides my personal motivation to make each day rewarding.

People often make the mistake of seeking a goal that offers no daily fulfillment on the path. So choose a market field that you will enjoy marketing and networking with other marketers. They believe they will begin to enjoy life once they achieve their goal. To paraphrase William James: "Seek out that particular clarity which makes you feel most deeply and vitally alive, along with which comes the inner voice which says, 'This is the real me.' When you have that clarity, follow it." When you know what you want, what it looks like, and why you want it, then you'll have Clarity. Then—and only then—you will be ready to make…

Commitment

Commitment means no back doors. It doesn't mean, "I'll do this unless it gets too hard" or, "I'll commit if you will, too." It means, "I will follow through regardless of what obstacles arise." Network Marketing has more marketing obstacles that the average business and every time you break a commitment, it gets easier to quit the next time. And when you break a commitment, you break your heart. It doesn't matter how justified the excuse, a part of you feels less able and less confident. You will only allow yourself to have or achieve as much as you believe you deserve. When you back out on your commitments, you give up on yourself; you lose confidence, self-esteem, self-respect, and self-approval. You allow yourself less-and it shows up in your results. Think of someone you care about, but who is never on time. Are you surprised when that person is late? Do you really buy his excuses? Do you feel honored or cared about? No-the underlying message is, "Your time isn't important; keeping my word with you is not a priority." Now, think of a person you know who's always on time. If that person is late, what goes through your mind? Concern for that person's welfare. Note how much you value people who are simply willing to keep their commitment to be on time. The message they're sending is that you are important and keeping their word with themselves is important. When you are on time, what is your opinion of yourself? If the simple act of keeping a commitment to be on time can have this much impact on your opinion of others and of yourself, imagine the impact of keeping your most important commitments! People often make commitments they're unsure about. Commit to what you are willing to do. The advantage of clarity is that you'll view every event as an opportunity to fulfill your vision. Instead of experiencing life as a haphazard sequence of events, you are on a focused path, and this becomes the basis for your commitments. Network Marketers should take this quote to heart.

Henry Ford said, "Whether you think you can or you can't, you're right."

To follow your path of clarity, to keep your commitments, you will need a high degree of

Confidence

It is said that "great leaders are made, not born." This is certainly true of confidence. One of the most inane things I've heard from well-intentioned speakers is, "You should take action with more confidence" - as if we'd all been holding back some secret reserve until their breath-taking revelation. Emotional rhetoric may work for the short term - but when the fuel of the emotion fades, you find yourself back at the level of your true beliefs. Ultimately, your level of confidence is increased substantially only when you do something tangible to bolster it. Sometimes, the accomplishment you seek is so overwhelming, the temptation is to give up before you even begin-which further diminishes your self-confidence. The path to that success which appears to be out of reach is building selfconfidence one incremental step at a time,so network marketers take heed. Years ago, I participated in a high ropes course-a series of physical activities high above the ground. I had been acrophobic all my life. The first three days, we participated in low-ropes exercises to gain confidence in the instructors and trust for our teammates. I had enough confidence to participate in exercises that only required me to be five feet above the ground-though even that was a stretch. The night before the high ropes events, I stayed up most of the night terrified, listening to my teammates happily snore away. The next day, we were going to climb a 35-foot tree, step up on a little disk and dive off onto a trapeze. The next morning, I proclaimed to the class and the instructors that I would not participate. The instructor asked me to come with the team to support the others. Off we traipsed into the woods. Entering the clearing where the first event was to take place, the instructor announced that the person who was most afraid should go first. My arm went up! I was horrified by my appendage's betrayal. I stood there and trembled in fear as the instructor strapped me into the safety gear. I decided that I would climb up a little-I found the courage to go that far. I was willing to take an incremental step - but there was no way I would stand up on that dish and dive onto the trapeze. By the time I got to the top of the tree, despite the terror I was feeling, I began to feel more confident. I felt good about myself because I had stretched my comfort zone and done something more than I thought I could do. I considered bailing out, but the enthusiasm of my support team was such that I determined to advance one more step and make the effort to stand up onto the round flat disk on top of the tree. Swaying high in the air, even though my legs had turned to jelly, I resolved the only way I was going down was if the tree came with me. With my team's support and my newfound confidence, I managed to stand up. Suddenly, the fear dissipated.

I knew I would dive for the trapeze. I probably resembled a turkey more than an eagle when I made that leap, but make it I did - and found myself hanging from a trapeze, three stories in the air, waving at my support team who cheered and howled their approval. I had achieved what I never believed I could - one incremental step at a time. Eleanor Roosevelt said, "You gain strength, courage, and confidence by every experience in which you really stop to look fear in the face . . . You must do the thing you think you cannot do." When you do, notice how your confidence grows and strengthens. Acknowledge yourself for what you have accomplished, and then set your sights on the next incremental action step …

Concentration

Concentration is about focus. An incandescent light bulb fills a room with light - you can see everything pretty well. A laser beam is focused, concentrated light; it illuminates one thing-superbly. Highly successful people are laser-like. When you are unwavering in where you aim your attention, you achieve astounding success. You are putting "first things first." There will be parts of your life you must allow to go dark. That is what is so challenging about this C: concentration requires that you relinquish peripheral attractions. A common misconception in network marketing is that a "little part-time" effort will yield huge residual rewards - as if it were something one could do successfully without giving it full attention. The truth is, even if it's initially a part-time venture, the time allocated must be focused, disciplined, and inviolable. In any entrepreneurial enterprise, it's virtually impossible to succeed unless you are driven by an intense focus. In the movie A League Of Their Own, the story of a women's professional baseball organization during WW II, when the Geena Davis character is about to leave the team, her manager (played by Tom Hanks) confronts her. He insists that she will be giving up on herself if she leaves. Agonizing over the decision, she implores, "Why does it have to be so hard?" "It's supposed to be hard," Hanks growls in reply, "the hard is what makes it great." (so true in network marketing)Please note, I am not advocating obsession. There are many important facets in your life other than your professional life, such as family, health, spirituality, hobbies, and recreation. You need to clarify each vital aspect of your life, and then concentrate on each in turn. It's just as important for my wife and family to get my concentration as it is for my business. My favorite athletic pastime is tennis; while I'm playing, I focus on my game. When I read my vision in the morning and connect spiritually to God, that gets my full attention. Balance in life occurs when you concentrate on what is most important and dispense with the rest-to prioritize and be willing to say no to diversions. Concentration may be the most challenging of the Congruent Cs.

Completion

Even if you are in alignment with the first four Congruent Cs, you won't succeed without completion. It would be like writing a book, but never submitting it for publication. The central reasons we avoid completion are the fear of failure and the fear of success. These two fears are really two sides of the same coin. On the one side, the fear is that we won't be successful, which damages our self-image. On the other side, if we are successful, then we've set a new standard for ourselves-and if we don't continue to achieve this new benchmark, then we've failed. I was tempted to put off submitting this article for publication. I had the fear that my effort would be disdained and I would be rejected. What's more, if it was successful, then I would be committed to living up to my own accomplishment and creating more tapes, workbooks, and articles. If I didn't live up to that, then I would be seen as one who doesn't practice what he preaches or a one-hitwonder. Here's how my justifying self-talk sounded: "I'm good at presenting to a live audience and thinking on my feet. In live presentations, I'm humorous - but an article won't have that spontaneity, it'll seem stilted. Besides, I have classes to lead, programs to plan, a Web site to design, travel arrangements to make - where will I find the time? What's more, people forget what they learn from reading articles; my classes must be live and experiential for maximum learning." The better the excuse, the easier it is to avoid completion. Had I allowed my fears to stop me, Congruent Cs wouldn't have seen the light of day - and you wouldn't be reading this article. Lack of completion is perhaps the single most pervasive way we sabotage our own success. Suppose you have introduced someone to your product and given her some literature. To complete, you need to follow up and ask for a decision. Now the excuses kick in. You're too busy with work, family, and home. You're not adequately prepared to answer questions. You fear being challenged by objections. Your sponsor is too busy for a conference call. You don't want to be seen as aggressive-you're not a sales person. A fear of failure will prevent you from asking for a decision-because that person might say no. If you don't call, the potential is still there. You can tell yourself that you're working on it - and your prospect remains a possibility. Or you may fear success: if the person says yes, then you'll have to support her to be successful, which deepens your commitment. And if she doesn't achieve success, then you might be blamed for the failure. The challenge is to get bigger than your fears. Courage isn't the absence of fear, but the willingness to do it anyway.

Here's a formula of 4 Ds for network marketers to use: Do it, defer it, delegate it, or dump it.

DO IT. If it's important enough to do, then do it now. Stephen Covey suggests, "first things first." I encourage you to create a "first things" category in your to-do list - and begin every day with the tasks on that list.

DEFER IT.

When you get through your "first things" list, move on to the "deferred" list. These are the desired things in your life. However these are deferred until after you do what's most important.

DELEGATE IT.

My best friend Dave called me one day and asked me what I was doing. I told him I'd just gotten a scanner for my computer, and I was struggling to figure out how to use it. He asked me, "What could you be doing right now that is more important for your success?" He suggested that I send out my scanning projects to someone who does it professionally - and get on with what I already know how to do. Good advice. I followed it. Learn how to delegate.

DUMP IT.

Finally, if it's not truly important—and by using the Congruent Cs you will always know what's truly important—then dump it. Completion requires courage, conviction, and character. Earl Nightingale said, "All of us are self-made, but only the successful will admit it." At the end of life, either you will have your reasons and excuses for why your life didn't work out very well - or you will have had the richest, fullest experience of life possible. Observe the discipline of the Congruent Cs in your network marketing, and you will be honoring the gift of life you've been given by refusing to accept anything less than the uncompromising pursuit of your dreams.

Use It

So use the Congruent Cs in all your Network Marketing adventures.

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